Retail & Hospitality Branding
Matt got his start designing environments that sold more than product—they sold an experience. From Nissan dealerships across the U.S. to exhibit work for BMW, and early days shaping Niketown locations in New York, Chicago, Honolulu, and Miami, retail was the training ground. Nike Factory Stores followed, then hospitality work for brands like Eddie Bauer and Ben & Jerry’s. That foundation still informs how we think today: design has to move people and move product.
We approach retail and hospitality branding as a system—where every surface, sign, scent, and story is connected. The menu, the wall graphics, the uniform, the digital signage, the receipt—it all talks. And if done right, it all says the same thing.
Most recently, we’re especially proud of our rebrand of Tamarisk Country Club in Palm Springs—a project that blended timeless elegance with a modern edge. View Case Study of Tamarisk.
The wider the lens,
the sharper the view.
By intention, we work across industries—because depth matters, but so does breadth. Range fuels fresh thinking. Creative tension sparks better questions. And curiosity? That’s where the breakthroughs begin.
Culture
Builders
It’s different here.
From Portland to Bend, Seattle to Sausalito—our teams are spread across the West Coast, nestled between forests, surf breaks, and the occasional volcano. The kind of landscape that fuels bold ideas and creative mischief.