SunMoon Maui

A Vision for the Future of Hawaiian Lifestyle Brands

SunMoon Maui is in the early stages of launching a new product line inspired by the beauty, culture, and traditions of Hawaii. Watson Creative has been working behind the scenes on brand strategy, product development, and consumer positioning for a highly anticipated release in 2025. This partnership will bring together sustainability, local craftsmanship, and premium product experiences, creating a brand that reflects the authentic spirit of the islands. Check back soon for more updates on this exciting project.

No items found.

RESEARCH

No items found.

Results

Benefits

Not Everything. Just What Works.

Strategy

Build from insight. Strategy isn’t guesswork—it’s groundwork. We listen, research, and distill what matters to guide smarter decisions and set a solid creative direction.

Content

Make it meaningful. From naming to narratives, we create content that speaks with purpose—rooted in truth, tuned to your audience, and built to connect.

Digital

Design for behavior. We craft digital experiences that are intuitive, scalable, and aligned with how real people move, click, swipe, and search.

Experiential

Bring brands to life. Physical spaces, moments, and memories matter. We design experiences that feel human—and stay with you long after the lights go out.

Marketing

Drive connection. Our marketing approach blends data and instinct—getting the right message to the right people, in ways that actually move them.

Consulting

Partner on progress. We work alongside your team to solve real problems, shift thinking, and build internal alignment—without the agency ego.