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Microsoft’s global influence extends across software, gaming, hardware, and enterprise technology. Watson collaborated with Microsoft on multiple projects, spanning brand strategy, product marketing, and high-impact event branding. From Xbox and Halo initiatives to product collaborations with key partners, our role was to ensure each engagement aligned with Microsoft’s high standards for innovation and audience engagement.
The scope included branding development, campaign execution, and creative activations that helped drive visibility, engagement, and market impact. Due to NDAs, details remain confidential, but the impact of our work played a role in helping Microsoft expand its presence across gaming, product innovation, and live experiences.
Build from insight. Strategy isn’t guesswork—it’s groundwork. We listen, research, and distill what matters to guide smarter decisions and set a solid creative direction.
Make it meaningful. From naming to narratives, we create content that speaks with purpose—rooted in truth, tuned to your audience, and built to connect.
Design for behavior. We craft digital experiences that are intuitive, scalable, and aligned with how real people move, click, swipe, and search.
Bring brands to life. Physical spaces, moments, and memories matter. We design experiences that feel human—and stay with you long after the lights go out.
Drive connection. Our marketing approach blends data and instinct—getting the right message to the right people, in ways that actually move them.
Partner on progress. We work alongside your team to solve real problems, shift thinking, and build internal alignment—without the agency ego.
